Apparel branding

Why You Should Be Branding with Apparel

Branding with Apparel Whether you’re promoting an event, introducing a new product or raising brand awareness, you should highly consider adding branded apparel to your marketing mix. People will remember you for it.  According to the Advertising Specialty Institute, 85% of people who receive branded shirts or hats remember the advertiser that gave them the item.[…]

Trade show promotions

Booth Traffic Trade show

Building a Trade Show Marketing Plan, Part 2: Brand Experience Posted on February 17, 2016 by Phil Peden In a world of online stores, e-blasts, video conferencing, and social media connections trade shows offer you a unique opportunity to tell your story face-to-face. 95% of people say face-to-face meetings are essential for long-term business relationships.[…]